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Brand Campaign Manager

General Responsibilities
About the Role
We are looking for an experienced brand manager who is passionate about driving our rental car brand to success through continual data-driven insights and delivery of results-oriented and revenue-driving marketing campaigns. This is a position for those who love working in a fast-paced and dynamic environment.
The primary mission of the Campaign Manager, Hertz Brand Marketing role is to:
+ Lead campaign development process from end-to-end to help improve the quality, consistency and standards of our branded materials across all channels
+ Support the translation of brand strategy into successful marketing materials
+ Demonstrate expertise in brand visual identity and voice
+ Build internal/external relations to support creative needs
+ Support roll-out of brand creative materials and training
+ Identify and disseminate best practices
+ Ensure alignment between creative, message and content calendar
+ Participate in creative development meetings
Mandatory Requirements
Educational Background:
+ Undergraduate and master?s degree preferred in marketing, business management, economics, finance, mathematics, or related / relevant field required
Professional Experience:
+ 5-7 years of professional experience within retail, travel, hospitality with a focus on product design. Other industries acceptable if able to demonstrate relevant correlation
Skills:
+ Proven track record of ability to solve complex business problems
+ Demonstrated ability to work in, across, and with large teams
+ Demonstrated project management experience for a broad range of topics and scope, including experience in large scale project management
+ Established track-record of influencing stakeholders from other functional areas with limited formal authority
+ Strong background in strategic problem solving
+ Excellent written and verbal communication skills. Comfort communicating across all levels within the organization
+ Effective organization and time management skills with ability to work under pressure and adhere to project deadlines.
+ Advanced Microsoft Suite product knowledge (e.g., Powerpoint, Excel)
+ Proven verbal and written communication
+ Positive attitude
Preferred Requirements
EEO/AA: Females/Minorities/Disabled/Vets
\#LI-MH1
Job ID _159631_
\# Positions _1_
Pos. Category _Marketing_
Division _RAC_
Position Type _Regular Full Time_


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